Rising Tides Analytics’ focus is on helping clients develop a holistic, blocking and tackling data strategy that builds the foundation of a modern analytics platform, then leverages that platform to deliver insights and analytics to the front lines to drive business.
Still a new startup, Rising Tides Analytics engaged with Accelity to grow their prospect list and drive new leads. Up until engaging with Accelity, Rising Tides Analytics hadn’t implemented any marketing efforts.
Rising Tides Analytics and Accelity worked together to develop brand standards, research and strengthen personas for Rising Tides Analytics’ buyers, build a prospect list, analyze the competition to find areas of differentiation and more.
increased brand awareness
enabled sales team through automation
improved content marketing strategy
supported initial launch