Jackie

CEO & Founder

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Marketing strategy

Can Marketing Replace Sales? What Growing Companies Should Know

By Accelity’s CEO, Jackie Hermes, who’s never shied away from rolling up her marketing strategy sleeves for over 20 years....

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Marketing strategy

6 Steps to Build a Marketing Plan for Startups That Drives Growth

Marketing and marketing for startups sound the same, right? Or at least similar. They’re not. Marketing is defined as the...

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Demand & lead gen

Thinking About Hiring a Lead Generation Agency? Read This First.

One of the conversations I have all the time with founders and sales leaders is about pipeline. They’re growing, they...

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Demand & lead gen

Why Calling Still Works (And Why Leaders Shouldn’t Avoid It)

Accelity spent thousands of dollars outsourcing lead generation without really knowing what worked. The engagement didn’t work for a number...

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Marketing strategy

Are You Making These 5 Sales & Marketing Mistakes?

Nine out of 10 businesses burn through their marketing budget without seeing a real return. Dramatic? Maybe.Accurate? Yes. After twelve...

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Branding

5 Simple Tips to Effectively Market Your Brand

With all the noise on the internet, it’s hard to find marketing advice that actually works for your business. Most...

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Demand & lead gen

You Should Learn How to Sell—Here’s Why

A lot of people think sales sucks.(I used to be one of them.) When you think about sales, what’s the...

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Branding

3 Lessons That Changed How I Think About Personal Branding

Personal brands seem to be everywhere these days. Scroll through LinkedIn and you’ll see plenty of advice like: “You have...

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Branding

How to Use LinkedIn to Grow Your Business and Personal Brand

As entrepreneurs, we’ve all heard it: you need a personal brand.In theory, it sounds simple. But what does that actually...

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Marketing strategy

How Accelity Learns Your Business in 30 Days

One of the most common questions we hear at Accelity is, “How will you learn our business quickly so we...

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